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TikTok Shop analytics and research platform: overview, plans, and account setup

Learn what ShopShark is, who it is designed for, how plans and pricing work, and how to create your account.

ShopShark is an analytics and research platform built for TikTok Shop, with a primary focus on the United States market. It gives sellers, brands, creators, and affiliates access to real performance data across products and videos updated daily. ShopShark is a TikTok Certified Partner and is available on desktop and mobile.

Instead of relying on manual research or delayed reports, ShopShark allows you to evaluate what actually generates revenue on TikTok Shop, identify trends early, and make decisions based on measurable data.


Who ShopShark is for

ShopShark is designed for two main user groups.

  • Creators and affiliates: Users who want to identify products with real sales momentum, estimate earnings per video or live session, and decide which products are worth promoting.

  • Sellers and brands: Users who want to understand which affiliates convert, protect margins after commission and logistics costs, and track revenue performance over time.


What makes ShopShark different

ShopShark is built around core benefits that help sellers, brands, creators, and affiliates make faster and more informed decisions on TikTok Shop.

  • Daily data updates: ShopShark updates video and product data daily and collects live data in near-real-time during active streams, allowing you to detect performance shifts earlier.

  • Detailed product data: ShopShark provides 45+ datapoints per product, including GMV trends, commission rates, video performance, and creator analytics, giving you a comprehensive view of each product's performance on TikTok Shop.

  • Revenue at content level: ShopShark estimates revenue per video and per live session, and shows commission earned in dollar value. This allows you to identify which specific pieces of content drive sales, rather than evaluating performance at the product level only.

  • Profit-aware metrics: In addition to sales volume, ShopShark tracks product cost and commission in dollar value, so you can estimate creator earnings and seller margin more accurately.

  • Time-based performance analysis: You can select a product sales spike and see which videos were published during that period, or select a live viewer spike and identify which products were featured. This structured time comparison helps reduce guesswork when evaluating performance changes.

  • Transparent data confidence: ShopShark clearly identifies which data points are estimates, so you always know what you are looking at and can make decisions with the right level of confidence.

Note: The time-based analysis in ShopShark identifies which videos were published during a product sales spike or which products were featured during a live viewer spike. This is based on time overlap, not on proven causation. Use this as a starting point and combine it with other data points available in the platform to draw your own conclusions.


Plans and pricing

ShopShark offers four tiers: Trial, Explorer, Pro, and Premium. Each plan defines the historical data range you can access, how fresh that data is, how many detail views and searches you can perform per day, and which features are included.

Note: ShopShark only accepts credit cards as a payment method.

The table below details what each ShopShark plan includes, so you can compare limits and features side by side before choosing the option that fits your workflow.

Feature

Description

Explorer

Pro

Premium

Monthly price

Price per month when billed monthly.

$26.90

$39.90

$66.90

Annual price

Total price per year when billed annually.

$238.80/year ($19.90/mo)

$358.80/year ($29.90/mo)

$598.80/year ($49.90/mo)

Historical data range

How far back in time you can select data on any page in ShopShark.

Last 90 days

Last 90 days

Last 1 year

Data freshness

How recent the newest data visible to you is.

Videos refreshed every 72 hours.

Newest available

Newest available

Detail views per day

The number of items you can open or modules you can load per day, across all sections of the platform. In ShopShark, this is referred to as Deep Dives.

50

150

500

Searches per day

The number of times you can load a page, apply filters, or drag to select a time range on a chart per day, across all sections of the platform. The count resets every day at 00:00 UTC.

50

100

300

Today filter

Filters results to show only content published within the last 24 hours.

Not available

Available

Available

#1 ranked item visibility

Access to the full detail of the top-ranked product or video in any list.

Masked

Available

Available

Advanced filters

Additional filtering options to narrow down results with greater precision.

Not available

Available

Available

Creator contact info

Access to contact details for creators linked to a product or video.

Not available

Available

Available

Creators page access

Features and data range available on the Top Performing Creators page.

Creator debut filter: last 6 months. Trending Last 7 Days locked. Trending Last 28 Days locked.

Creator debut filter: last 12 months. Trending Last 28 Days locked.

Creator debut filter: all time. All Trending filters available.

Early feature access

Access to new ShopShark features before they are released to all plans.

Not included

Not included

Included

Premium support

Priority support from the ShopShark team.

Not included

Not included

Included

Important: ShopShark displays your remaining daily allowances through a persistent indicator in the left-side navigation menu, visible on all pages. The indicator shows your remaining Deep Dives and searches for the day, and includes an Upgrade plan button.

A Deep Dive is counted each time you open an item or load a new module. A search is counted each time you load a page, apply a filter, or drag to select a time range on a chart. Both are tracked independently, with each action counted individually regardless of which section of the platform you are in.

When you approach a daily limit, a warning banner appears at the top of the relevant page showing how many Deep Dives or searches you have remaining. When the limit is reached, a blocking message replaces the banner and prevents further use until the daily reset at 00:00 UTC. You can also upgrade your plan at any time to increase your daily allowance.

Note: On the Trial plan, the Creators page is accessible, but the top 2 creators in the table are hidden, the Emerging toggle is locked, and both Trending filters (Last 7 Days and Last 28 Days) are locked. The creator debut filter is limited to the last 3 months.


ShopShark Trial

The ShopShark Trial gives you 3 days of free access to the platform, so you can explore ShopShark before choosing the plan that best fits your needs. The Trial includes the following limits and features.

  • Historical data range: Last 30 days. Dates outside this range are visibly disabled in the date picker. Hovering over a disabled date displays a prompt to upgrade your plan to access older data.

  • Data freshness: Videos refreshed every 72 hours.

  • Detail views per day: 15.

  • Searches per day: 10.

  • Today filter: Locked.

  • #1 ranked item visibility: Masked.

  • Advanced filters: Locked.

  • Creator contact info: Locked.

  • Early feature access: Not included.

  • Premium support: Not included.

At the end of the 3-day trial period, your ShopShark subscription is automatically converted to a paid plan, and the corresponding charge is applied. To avoid being charged, you need to cancel your trial before the 3-day period ends.

You can also upgrade before the trial ends. If you click the Unlock button on any locked feature during your trial, your selected plan is activated immediately, the trial ends, and the corresponding charge is applied at that moment. This action cannot be undone.

If you previously canceled your trial and return to activate your plan, a confirmation popup appears before the subscription is reactivated. Review the plan details and click Activate Subscription to confirm. The charge is applied at that moment and the action cannot be undone.

If the charge is successful, a confirmation message is displayed, and your plan becomes active right away.

If the charge fails, a pop-up appears with options to go to the account management page or switch to a different plan.

Note: On the Trial plan, features that require a higher plan remain visible in the interface but appear in a muted state with a lock icon. Clicking a locked feature displays an upgrade prompt. Features affected by this behavior include the Today filter, advanced filters, and creator contact info.


Create your account

To start using ShopShark, go to app.shopshark.com and create an account using one of the following methods:

  • Email and password: Enter your full name, email address, and a password to create a new account.

  • Google account: Sign up using your Google credentials for faster access.

During registration, you are asked to select a plan before completing your account setup. The plan you select at this stage is the one that will be activated if you choose to upgrade during or at the end of your Trial.

Once registered, you are logged in automatically and taken to the ShopShark platform. To sign in on future visits, use the same method you chose during sign-up.

To learn how to navigate ShopShark and use the Videos and Products pages, see ShopShark: how to analyze videos, products, and live sessions.


How to reset your password

If you forget your ShopShark password, follow these steps:

  1. On the sign-in page, click Forgot password.

  2. Enter your email address and submit the form.

  3. Check your inbox for a reset email and click the link inside.

  4. Enter your new password.

You will be redirected to the sign-in page automatically once your password is updated.

Note: Password resets for the ShopShark platform are limited to 3 times per day. If you reach this limit, try the following day again.


Upgrade your plan

To upgrade your ShopShark plan, click the Upgrade plan button in the left-side navigation menu. A new page will open where you can choose the plan that best fits your needs.

To view your current plan, click your email address in the top-right corner of the platform. Your active plan is displayed below your account email.


Manage account

To manage your ShopShark subscription, click your email address in the top-right corner of the platform and select Manage account. This opens the account management page, powered by Stripe, where you can view and manage your subscription details.

The account management page displays the following sections:

  • Current subscription: Your active plan, the monthly price, your next billing date, and your next estimated payment. Click Show details to see a breakdown of the current billing period, including the plan charge and any discounts applied.

  • Payment method: Your current payment method. If no payment method is on file, click Add payment method to add one.

  • Billing information: The email address associated with your account. Click Update information to change it.

  • Invoice history: A list of past invoices with the date, amount, and payment status. Use the search icon to find a specific invoice.

To change your plan, click Update subscription in the top-right corner of the account management page. To cancel your subscription, click Cancel subscription.

If a subscription renewal charge fails, a pop-up appears the next time you log in with options to go to the account management page or switch to a different plan.

Cancel your subscription

To cancel your ShopShark subscription, follow these steps:

  1. On the account management page, click Cancel subscription.

  2. On the confirmation page, review the cancellation details and click Cancel subscription to confirm.

  3. A feedback prompt appears asking why you are cancelling. You can select a reason and add additional comments, or click No thanks to skip

Your subscription remains active until the end of the current billing period. You will not be charged on the next billing cycle after the cancellation is confirmed.

Once the cancellation is confirmed, the account management page shows a "Cancels [date]" status next to your plan, and the message under your subscription updates to reflect that the service will no longer be available after your billing period ends. A Don't cancel subscription button also becomes available if you change your mind before that date.

Note: A Shopshark account cancellation takes effect at the end of the current billing period, not immediately. You can continue using ShopShark until that date.


Refund and cancellation policy

ShopShark's refund policy applies under specific circumstances and depends on the timing of your request relative to your subscription start date.

  • Trial period: ShopShark subscriptions begin with a 3-day trial for $0.99. If you cancel during this window, access is terminated immediately. If you do not cancel, your account is automatically charged the full plan price on day 4.

  • 7-day money-back guarantee: ShopShark offers a 7-day money-back guarantee starting from day 1 of your trial, applicable to both Monthly and Yearly plans. Since the full charge occurs after day 3, you have 4 days after your first full payment to request a refund under this guarantee.

  • After the 7-day window:

    • Monthly plans: You can cancel at any time to stop future billing. Access continues until the end of the current billing cycle. No prorated refunds are issued.

    • Yearly plans: Once the 7-day window has passed, yearly payments are non-refundable. Access continues for the remainder of the annual term, with no renewal charge.

How to request a refund:

To request a refund within your first 7 days, contact ShopShark support through the chat available on the platform. Click Need help? Contact us in the bottom-left corner of any page, and select Chat with us to start a conversation with the support team.

Note: Shopshark refunds are processed to the original payment method and typically take 5–10 business days to appear in your account.


Frequently asked questions (FAQ)

Does ShopShark show real data or estimated data?

ShopShark displays a combination of real and estimated data. All estimated data points are clearly identified in the interface, so you always know which values are estimates and can factor that into your analysis.

Can ShopShark be used for both sellers and creators?

ShopShark supports analysis for both sellers and creators. You can use ShopShark as a seller, as a creator or affiliate, or as both, and access all sections of the platform according to your plan.

What happens when a daily limit is reached in ShopShark?

When a daily Deep Dive or search limit is reached in ShopShark, a blocking message appears on the relevant page. To continue using ShopShark, you can wait for the reset at 00:00 UTC or upgrade your plan to increase your daily allowance.

How do I sign out of ShopShark?

To sign out of ShopShark, click your email address in the top-right corner of the platform and select Log out.

Can I undo a cancellation after confirming it?

After cancelling your ShopShark subscription, you can reverse the cancellation before the billing period ends. To do this, go to Manage account and click Don't cancel subscription. Your subscription will continue as normal from that point.

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